Leveraging the Pricing/Promotions Value Unlock: Meeting Customer Expectations While Improving the Bottom Line
Featured Speakers
German Retana
VP IT Client Services PriceSmart
Jeff Bulger
Strategic Principal RELEX Solutions
David Weinand
Chief Customer Officer Incisiv
The retail industry is witnessing a significant shift as increasingly value-conscious consumers drive retailers to sharpen their focus on pricing and promotions. With this trend, retailers must assess their current capabilities to ensure they can drive value while also protecting their bottom line.
In this webinar, we’ll use the latest research from Incisiv and RELEX to highlight the need of having a mature pricing & promotions strategy in place. In addition, we’ll hear more about PriceSmart’s pricing and promotions strategy, unique challenges, and opportunities they face stemming from the complexity of managing 54 warehouse clubs in 12 countries.
Register to learn:
- How much incremental sales lift retailers can gain by utilizing more effective pricing and promotion strategies.
- The impact that automation will have on pricing and promotion processes in the next 24 months.
- The role advanced analytics will play in improving pricing and promotions effectiveness.
- The benefits of integrating pricing and promotions strategies.
- The roadmap retailers can adopt to achieve pricing and promotions nirvana.
View On-Demand Webinar
Grocers have experienced a generational shift in eCommerce adoption within a condensed period of time, giving rise to both – new growth opportunities and unfamiliar threats.
Grocery Doppio is an independent source of insights and inspiration designed to help grocers jumpstart, accelerate and sustain growth in this dynamic new environment.