Running a hire business in Australia can be demanding. Many operators are still relying on spreadsheets, paper-based admin or outdated software. This creates inefficiencies, reduces utilisation, and limits visibility across the business. The rental and hiring sector employ close to 244,000 Australians, representing about 1.7% of the national workforce. At the same time, small and medium enterprises make up 98% of all Australian businesses and contribute around one-third of national GDP.