Charitable Support Across Generations in Canada

Explore the driving factors for non-profit support across Gen Zs, Millennials, Gen X, and Boomers

The nonprofit sector faces challenges like rising costs of living, social justice movements, and climate concerns, making donor engagement more complex.

Fortunately, this is changing across Canada. In this resource, you’ll discover research findings from Blackbaud’s survey of more than 1,000 individuals in all age groups, from Gen Zs to Boomers.

Read your complimentary copy to:

  • Learn what drives donations across generations
  • Discover methods to inspire new supporters
  • Understand generational differences in giving and engagement
Improve your fundraising efforts through trusted supporter relationships.

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Charitable Support Across Generations in Canada

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