The Strategic Powerhouse of Partner ABM

Account-Based Marketing (ABM) is a highly effective strategy to win, grow, and retain valuable clients. In addition, businesses rely on strategic partnerships to extend market reach and deliver more value to clients. 

Together, partner ecosystems and ABM programs can yield accelerated growth and powerful business outcomes.

Read this comprehensive whitepaper to learn how you can achieve that alignment, and gain insight into:

  • The importance of partner synergy
  • Barriers that prevent companies from overcoming silos
  • Momentum ITSMA’s proven Partner ABM framework


Embrace collaboration and achieve greater success in your go-to-market strategies.

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The Strategic Powerhouse of Partner ABM