Profitability under pressure: A guide for CFOs

Unlock growth with high-performance finance in senior living. 
  
The role of senior living finance leaders is evolving fast—79% say their role has changed significantly in two years. Learn how finance leaders are stepping up into more strategic responsibilities, transforming operations, and driving profitability. 
  
Lead with confidence in a high-pressure sector 
  
Based on insights from 600+ CFOs, this report shows how senior living finance leaders are modernizing their operations to meet rising expectations. Explore the strategies they’re using to drive growth, improve care, and lead with confidence: 

  • 84% are taking on more non-traditional finance responsibilities. 
  • 91% expect their roles to keep evolving. 
  • 83% want to drive innovation through technology. 
  • 74% see room for improvement in their current tech stack. 
  • 64% plan to invest further in finance tech. 
  • 90% believe AI will drastically transform the finance function. 

© Sage Group plc 2026

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Profitability under pressure: A guide for CFOs