The Path to Leveraging AI in Safety Artificial intelligence (AI) is a powerful tool. But like any other technology, making the most of it involves more than a simple purchase and implementation. During this short video, you’ll gain insights into a system of progression to help your business safely and effectively leverage AI. You’ll also learn [&he
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Data is the key to population health
Data is the key to population health There are many challenges facing healthcare providers who are aiming to promote population health for their communities. The current population health model works very well for a majority of patients, but not all. Growing health disparities are heavily influenced by social, economic, and environmental determinan
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Secure Your Azure Environment with Palo Alto Networks Cloud Next-Generation Firewall (NGFW) for Azure
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Palo Alto Networks Cloud Next-Generation Firewall (NGFW) for Azure: Secure, Seamless, Scalable
Palo Alto Networks Cloud Next-Generation Firewall (NGFW) for Azure: Secure, Seamless, Scalable Palo Alto Networks Cloud NGFW for Azure includes advanced networking functionality and customization to help coordinate actions across multiple environments and teams. Palo Alto Networks integrations with Azure also provide: Easy deployment directly from
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Quality Control vs. Quality Assurance: Which One Should You Prioritize In Your Business?
Quality Control vs. Quality Assurance: Which One Should You Prioritize In Your Business? In the present, ensuring the performance of digital products is crucial. Implementing quality assurance (QA) and quality control (QC) procedures is the key to prevent errors and defects. But one question remains: which approach is better for your business and d
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Embedding ABM: Next Steps for Market Leadership
Embedding ABM: Next Steps for Market Leadership Following the disruptions of the pandemic, B2B marketers have placed a greater emphasis on Account-Based marketing (ABM) strategies that drive business growth. If you’re looking to follow in their footsteps, Momentum ITSMA offers expert insights into achieving this goal in their latest report. Start r
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Elevating ABM: Building Blocks for Long-Term Growth
Elevating ABM: Building Blocks for Long-Term Growth The core principles of Account-Based Marketing (ABM) remain relevant after 20 years of growth—and the discipline is still highly effective in improving reputations, relationships, and revenue. Despite that, ABM practitioners must constantly adapt to a changing B2B market and increasing disruption.
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Changing the mindset for through-partner marketing: Broadsoft
Changing the mindset for through-partner marketing: Broadsoft Cloud communication providers need an effective through-partner marketing strategy in order to continue thriving. Broadsoft knows this—and has partnered with Momentum ITSMA to make their vision come true. Deep dive into this case study to get a real-world perspective on how you can: Bett
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The Strategic Powerhouse of Partner ABM
The Strategic Powerhouse of Partner ABM Account-Based Marketing (ABM) is a highly effective strategy to win, grow, and retain valuable clients. In addition, businesses rely on strategic partnerships to extend market reach and deliver more value to clients. Together, partner ecosystems and ABM programs can yield accelerated growth and powerful busin
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Collaborative ABM as a Business Accelerator: Google Cloud Gets Close to Sales and the Customer to Win Big
Collaborative ABM as a Business Accelerator: Google Cloud Gets Close to Sales and the Customer to Win Big Google Cloud sought to be more than just a solutions provider—they aimed to establish themselves as a strategic partner in their customers’ digital transformation journeys. Start reading this case study to explore how Google Cloud utilized a co
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